Mansion

Episode 8

YouTube Home Tours Are Blowing Up. Enes Yilmazer Is Cashing In.

How social media is transforming real-estate sales

By Adam Falk

Luxury home tours on YouTube are exploding, and transforming the way high-end real estate is discovered and sometimes sold. YouTube personality Enes Yilmazer walks us through the making of a video for his channel, which gets an average of 15 million views a month. Photo: Michal Czerwonka for The Wall Street Journal

Mansion

This WSJ series walks you through the halls of one-of-a-kind mansions, where homeowners share the amenities and design features that make their homes unique.

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